Make words matter.

Clan Europa. You connect.

Alastair Macdonald founded Clan Europa in 2019 after 30 years working as a news journalist throughout Europe and its neighbourhood.

We counsel leaders of international institutions, non-profits, government agencies and corporations on media strategy and provide expert content on diplomacy, economics, business and other topics to ensure maximum impact with target audiences.

Based in Brussels and active across Europe and beyond, Clan Europa offers customised media outreach, writing and editing.

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Alastair Macdonald

Alastair

Raised in Scotland and educated at Oxford, Alastair worked in finance before a journalistic career that took him from London to Brussels via Paris, Moscow, Berlin, Baghdad and Jerusalem; fluent in French and at ease in German, Russian and Italian, he wrote on conflicts and capital markets, politics, sport and society. As bureau chief, editor and correspondent, he managed large multimedia teams before founding Clan Europa in 2019.